Hacking Algorithms is not Best Marketing Practice
How many businesses spend time and effort in social media marketing ? Over the past decade, marketing on social networks like Twitter and Facebook has become a Mecca of free advertising but at what cost? Hacking Algorithms Programmers and technical support personnel at social networking sites have begun a battle of sorts with marketers of goods or services for free on their pages. New algorithms and blocks have been built into the platforms to discourage marketing from reaching everyone and it is working for the most part. However, small and large businesses have whet their appetite on the free exposure and found ways to reach past algorithms to continue exposing their products and services to the general population. The idea is to raise exposure but the numbers don't show effectiveness of the tactics. Targeted Ads When an ad is targeted to a group of people who wish to know more about the service, then popularity and recommendations go up. That is not what is...